What is the most simple tile-matching game possible? A match-2 game.
Swipe the screen to make the teeth of the worm match. Release to let it bite the remaining apples before they disappear.
There are achievements and leaderboards!
We're in love with minimalism. Simple controls, clear scoring, put nothing between the player and the game.
The aesthetics are inspired from the arcade games of the 80s. For example on high score you type in your initials into the leaderboards. The tutorial is an auto-play demonstration not unlike the auto-play mode when an arcade machine is idle.
But we make use of modern technology so the leaderboards are online and there's even social media integration.
The leaderboards are still old school and anonymous so people who don't have a Google account can use them as well. This is not going to change because I prefer shared leaderboards among all devices.