The Awareness Challenge is a puzzle-solving, clue-hunting game where 30 puzzles are split into many virtual cards (953 to be exact). You have to collect them, make sense of what you have, and solve each one of the 30 puzzles. There aren't any other clues besides those given by the cards themselves. Besides the obvious difficulty of the puzzles themselves, you have an additional problem: Each player gets just one "starter" card. Cards usually lead to others but there are so many... how can you get the others? This is where the social element of the game kicks-in... You have to do what any other social activity demands: You have to bring others on board (automatically getting their starter cards), trade cards, join a discussion group, etc. You have to cooperate and compete at the same time. The Awareness Challenge is actually a "distributed puzzle": you cannot get the complete puzzle by yourself so you have to interact with others to solve it, hence the "cooperative/competitive" type.
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